Wild Rooibos | A South African Story 🇿🇦
Share
Some fragrances start with a formula. This one started with a place.
Wild Rooibos was inspired by the De Beer family farm in Clanwilliam, a little piece of heaven surrounded by fields of rooibos and citrus.
Visiting the farm and seeing first hand how they work with rooibos was something truly special. The landscape, the warm earth and that distinctive scent of wild rooibos in the air stayed with us.
We wanted to capture a little piece of that experience.
Wild Rooibos is rich in rooibos, with warm earthy and woody notes. Calm, grounded and unmistakably South African.
A fragrance inspired by the De Beer family's beautiful corner of the Cederberg and a reminder of just how lucky we are to have places like this in South Africa.
Wild Rooibos. Rooted in South Africa. 🇿🇦